Questions
Common questions about FAQ schema.
What is FAQ schema and why use it? +
FAQ schema is a type of structured data (JSON-LD) that tells search engines like Google that a page contains a list of questions and answers. When implemented properly, it can help your FAQs appear as rich results in Google search — giving your listing more space, more visibility and more click-through potential.
Will this make my FAQs appear as rich results in Google? +
FAQ rich results are not guaranteed — Google decides which pages qualify based on content quality, page authority and current eligibility rules. Adding valid schema is a prerequisite, but it doesn't force the rich result. Make sure the questions and answers genuinely exist on the page exactly as marked up.
How many FAQs should I add to a page? +
There's no hard limit, but quality beats quantity. 3–8 well-written, useful Q&A pairs are usually better than 20 padded ones. Each FAQ should answer a real question your audience asks — not just be there to fill the schema.
Does Google still support FAQ rich results? +
Google has scaled back FAQ rich-result visibility significantly since 2023 — they're now mostly shown for well-known authoritative sites and government domains. That said, valid FAQ schema still has value: it helps search engines understand your content, can power voice and AI search, and remains a best practice for structured data.
Do I need to host this code anywhere? +
No. The JSON-LD lives inline in the same HTML page as the FAQs themselves. Just paste it inside the page's <head> wrapped in a <script type="application/ld+json"> tag and you're done. No external file, no extra request, no maintenance.